Freelancers struggle with pricing.
They might be new and uninformed about their market. They might be desperate for income. The temptation is to price low in order to get the maximum amount of work. They think they can’t say no to any job, and undersell in order to get as many jobs as possible.
Wrong move.
Are your meetings boring or unproductive?
Boring meetings.
Let’s have a moment of silence for the many hours of productivity we’ve lost over the years. (Pause.)
It’s unfortunate, really, that meetings get such a bad rap. You gotta have them. You gotta to meet with your team, stay on track, find out what’s happening, communicate, and all that stuff. Can they be made into something better?
Choosing a business or product name can be one of the most difficult and crucial business decisions that we make. The right name can make or break our product, and most of the time we usually only get one shot at getting it right. So, it only makes sense to see what some of the greatest product naming companies in the world do each and every time.
The iMac – one of the greatest naming stories of all time.
For this example we will look at Apple.
Is price sensitivity hurting your sales?
Are customers rejecting your product or service? Do you know why this is happening?
If you have a great product or service that’s not selling, it’s likely a problem of price sensitivity. Customers are balking at paying your asking price and you know it’s a fair price. If there was ever a time to know your niche and your audience, the sales floor is that moment. It’s time to learn about price sensitivity, and what to do to help customers overcome it.
There is no shortage of online apps to use, but which ones work best for your productive business?
In business, you need a way to track finances, manage projects (alone or within the team), get things done, create and share documents, connect and network, and manage social media. While there’s no shortage of online apps that can do just about everything you can imagine needing, are there any apps that let you get started free of charge? Are there any that you can put to work for you right now?
Yep.
If you’re an entrepreneur just getting started, or a small business owner looking to work online, there’s a solution for you right now, free.
Habits are powerful. They are the science behind the drive home from work that we don’t remember, and the morning routine that we complete with our eyes half shut. We all have them, and we all execute them without much thought. So do our customers.
The importance of habits in consumer and business behavior has become more apparent to me in recent months. After reading the book The Power of Habit: Why We Do What We Do in Life and Business by author Charles Duhigg, I have begun to see the cue, routine, and reward loop everywhere, and I just can’t help but gasp at the power that habits can hold.
The habit loop, per Charles Duhigg.
In Duhigg’s book, he uncover the three aspects of the habit loop.
One of the lessons that I have been learning over the last few months is the importance of intentional focus. Just last week, I blogged about one way to create focus while inventing and selling new products. For me, the big realization has been that focus has to be intentional. If we don’t demand it, it will never happen. If it never happens, we can will not build the momentum that our business deserves.
Creating intentional focus has to be… intentional.
Is perfection keeping you from getting started?
You’re struggling to get a project started. You had a project going, but it seems to be dying. Unfortunately, there are two opposing forces that are working against you. You’re either waiting for perfection, or satisfied with mediocrity.
Mediocrity and perfection are found at different ends of the spectrum; they seem unrelated. What could they have in common?
It is easy to see how an organized store is able to sell. Is it possible that a “disorganized” store could do the same?
This is a tale of two stores.
One store sells furniture and home decor items. The other sells books. One store is organized down to directing the flow of customer traffic. The other does the same, but through disorganized limitation. And each store does, indeed, sell. How can organization and disorganization work when it comes to sales?
They both function on a principle of discovery and permission, but do it very differently.
Write your idea down if you want it to be a reality.
Can a plan exist if it isn’t on paper?
I ask myself this question often because I am continually amazed at how much greater the impact of an idea can be when I choose to write it down, rather than letting it go as a passing thought. I often refer to this concept as “naming it and claiming it”, and I am convinced that it is a big part of what makes a good leader great.
