Are you putting your reader to sleep? Use a variety of voices to keep them awake.

Your Blog Needs One Focus And Many Writers

I had a college professor who had a lot of knowledge and experience that he shared with us through the most incredible droning voice. He spoke. We yawned. He kept speaking. We nodded off. He spoke until nearly all of the class was an immovable gelatinous mass of non-reaction. It’s too bad, really, that he had been given the important topics for our Senior Seminar class. He was the most qualified, but didn’t know how to deliver those qualifications. Few of us probably remember the content; we just remember the delivery. Which brings me to your blog. Is your blog […]


Your Blog Needs One Focus And Many Writers

Are you putting your reader to sleep? Use a variety of voices to keep them awake.
Creating intentional focus has to be... intentional.

Creating Intentional Focus and Building Momentum With Your Product, Business, and Team

One of the lessons that I have been learning over the last few months is the importance of intentional focus. Just last week, I blogged about one way to create focus while inventing and selling new products. For me, the big realization has been that focus has to be intentional. If we don’t demand it, it will never happen. If it never happens, we can will not build the momentum that our business deserves.


Creating Intentional Focus and Building Momentum With Your Product, Business, and Team

Creating intentional focus has to be... intentional.
Is perfection keeping you from getting started?

Good Enough Is Never Good Enough, And Perfection Is Impossible

You’re struggling to get a project started. You had a project going, but it seems to be dying. Unfortunately, there are two opposing forces that are working against you. You’re either waiting for perfection, or satisfied with mediocrity. Mediocrity and perfection are found at different ends of the spectrum; they seem unrelated. What could they have in common?


Good Enough Is Never Good Enough, And Perfection Is Impossible

Is perfection keeping you from getting started?
It is easy to see how an organized store is able to sell. Is it possible that a "disorganized" store could do the same?

How To Sell Using Both Chaos And Organization

This is a tale of two stores. One store sells furniture and home decor items. The other sells books. One store is organized down to directing the flow of customer traffic. The other does the same, but through disorganized limitation. And each store does, indeed, sell. How can organization and disorganization work when it comes to sales? They both function on a principle of discovery and permission, but do it very differently.


How To Sell Using Both Chaos And Organization

It is easy to see how an organized store is able to sell. Is it possible that a "disorganized" store could do the same?
Write your idea down if you want it to be a reality.

Name It and Claim It – How To Make Your Goals Work Each And Every Time

Can a plan exist if it isn’t on paper? I ask myself this question often because I am continually amazed at how much greater the impact of an idea can be when I choose to write it down, rather than letting it go as a passing thought. I often refer to this concept as “naming it and claiming it”, and I am convinced that it is a big part of what makes a good leader great.


Name It and Claim It – How To Make Your Goals Work Each And Every Time

Write your idea down if you want it to be a reality.
There is always the opportunity to tell a story. That's what your reader wants.

Stop Explaining Yourself And Tell A Story Instead

A good story, even when fiction, isn’t a lie. We find a way to latch onto a story in a way we identify with. We all have the same story with the only difference being the beginning, middle, and end. We go looking for stories in everything and everyone. Understanding the power of story means looking at writing and blogging in a completely different way. Readers want a storyteller, not a salesman. They want a story, not a sale.


Stop Explaining Yourself And Tell A Story Instead

There is always the opportunity to tell a story. That's what your reader wants.
Implementation, The Second Loop

The Product Loop: An Entrepreneur’s Guide To New Product Development

You may not guess it at first glance, but Todaymade is a product company. We build digitally tangible products for our customers that help them become better at marketing. This includes websites, web applications, and online training tools that all provide great value to our customers. Each of these products is different and each has its own set of features, but all of these products share a life-cycle that has become very common around our office. At Todaymade, we call this cycle “The Product Loop.”


The Product Loop: An Entrepreneur’s Guide To New Product Development

Implementation, The Second Loop
The new Blueprint For Life features a team blog, shopping cart, free downloads, online assessment -- and all mobile friendly.

Figuring Out Your Blueprint For Life Just Got Easier

Lots of ideas, lots of content, and an active team of writers — that kind of a website calls for some serious integration. Which is perfect, because the Blueprint For Life website has all of that and more; it is the integration of all integrations.


Figuring Out Your Blueprint For Life Just Got Easier

The new Blueprint For Life features a team blog, shopping cart, free downloads, online assessment -- and all mobile friendly.
Keep your goal in sight, but don't let it keep you from taking the small first steps.

When Your Goals Start To Hold You Back

Is it possible for your goals to become your prison? How quickly a Goal can be a Gaol*. Goals are the thing achievement is made of, aren’t they? Surely they would never hold us back. Without goals, we flounder. Without goals, we lose direction. Without goals, we have no purpose. Except, of course, when our goals hold us back.


When Your Goals Start To Hold You Back

Keep your goal in sight, but don't let it keep you from taking the small first steps.
Every visual artist can benefit from using social media.

How Visual Artists Can Use Social Media To Get Famous (Sorta)

Images are king on social media. They get shared more than almost anything else on the big-name social networks. Good news for visual artists, right? Yep, unless they’ve shrugged off social media as unnecessary or see it as a copyright threat. Visual artists can and should use social media. There are a few core reasons why this is true, and a few basic ways to address copyright concerns.


How Visual Artists Can Use Social Media To Get Famous (Sorta)

Every visual artist can benefit from using social media.